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CONSUMER HEALTH. WRITTEN RESPONSE WARM UP On a half sheet of paper: 1.What products have you seen endorsed by a celebrity? 2.Have you ever bought something. - ppt download
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How Nike became king of endorsements
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From Britney & Pepsi to LeBron & Nike: 10 Iconic Celebrity Endorsements
Nike on Twitter: "Doubt: Five letters. One syllable. A manmade expectation of failure. But it's only a word. You decide what it means. http://t.co/zX9eHPQYbJ" / Twitter
Nike, Under Armour, Athletic Brands Using Celebrities to Hawk Products | Fortune
